Sally Good
CEO
Sally originally set up ASSIST as a public health programme in the NHS following...
find out moreEvidence to Impact (formerly DECIPHer Impact) is a not for profit company which maximises the translation and impact of evidence-based public health research. We do this by developing innovative products and services.
We deliver the ASSIST smoking prevention programme in schools across the UK. Each year in England, an estimated 200,000 children and young people start smoking; and most adult smokers say they started smoking regularly before they turned 18. If implemented throughout the UK, it is estimated that the ASSIST programme could prevent 20,000 young people taking up smoking each year.